ATLANTA, Ga., Sept. 23, 2024 – York Public Relations, a global fintech PR and marketing firm, is pleased to announce it has promoted Mallory Griffin to Executive Vice President. This promotion reflects the agency’s strong growth trajectory and the increasing demand for expert fintech PR and marketing services, and Griffin’s direct influence in supporting such tremendous growth.
In her new role, Griffin will lead the agency’s client services team, ensuring superior, quality service delivery across the agency’s growing client base. Her leadership will play a key role in maintaining the agency’s reputation for excellence while driving further growth and success.
With over a decade of fintech experience, Griffin has been instrumental in growing and nurturing both client and media relationships. Since joining in early 2022, she has demonstrated an unwavering commitment to innovation, leadership, and delivering exceptional service to clients and the fintech community.
“The companies we work with are on the cutting edge of fintech and driving meaningful change in financial services, which is why I’m thrilled to have the opportunity to work closely with our client base, as well as the media that covers our industry,” said Griffin. “It’s truly an exciting time to be working in fintech and I’m looking forward to our agency’s continued growth.”
As York Public Relations enters its fifth year of business, it continues to experience strong growth, bringing on new clients and expanding its service offerings to meet the evolving needs of the fintech industry. To date, the agency has supported efforts for nearly 50 different fintech companies and financial institutions and has doubled every year since its founding. The firm continues to remain profitable and is positioned for even more growth ahead.
“Mallory has been an invaluable part of our team, consistently demonstrating leadership and expertise that have contributed significantly to our success,” said Mary York, Founder and CEO of York Public Relations. “Her promotion to Executive Vice President is well-deserved, and I’m confident that under her leadership, we will continue to exceed our clients’ expectations and set new standards in fintech PR and marketing.”
For more information on services, contact us at info@yorkpublicrelations.com.