Press Room

You can — and should — leverage PR to build your bottom line. Here’s 3 ways to do so.   All too often, PR gets eliminated from an organization’s budget. Why? Because it’s often...

In the world of PR, mastering the art of captivating an audience’s attention is akin to hitting the jackpot in a glittering casino. With Fintech Meetup underway, what better metaphor to explore the dynamic...

In the bustling heart of Las Vegas, fortunes are won and lost with the roll of the dice and the turn of a card. Yet, amidst the glitz and glamour of the world’s gambling...

Are you cold calling and reaching out to prospects more than they’re calling you? Are you having to constantly explain who you are and what you do? Do even your current customers struggle to...

Partnering with a PR firm can be a game-changer for your fintech, helping to elevate your brand, increase visibility, and ultimately drive growth. However, not all PR firms are created equal, and choosing the...

One of the biggest requests we receive from clients and prospects is earned media coverage. Fintechs want to be featured in publications like American Banker, ABA Banking Journal, BAI Banking Strategies, Credit Union Times...

As the fintech industry continues to evolve at a rapid pace, so too do the trends in public relations strategies and tactics. In 2024, staying ahead of the curve in fintech PR is essential...

PR firms are the unsung heroes behind many successful brand campaigns, crisis management strategies, and media relations efforts. However, like any partnership, working with an outside firm comes with its fair share of advantages...

A couple months ago, we discussed several signs that it’s too early to hire a PR firm. Reasons included undefined goals and objectives, an unclear brand identity, or no well-defined target audience, among others....