Press Room

Over the last several years, LinkedIn has become the Holy Grail for generating leads for fintechs. As such, many organizations are asking and even requiring employees to participate or “like” company updates. While this...

Over the last several months, we’ve heard from numerous fintechs that there’s no such thing as earned media. When we’ve asked why they think that, they say it’s because their PR firm told them....

Maintaining a delicate balance between transparency and strategic messaging is paramount. It’s a common dilemma: should companies divulge the challenges they face, or should they project an image of unyielding strength and prosperity? This...

Launching a startup is an exhilarating journey filled with endless possibilities and boundless enthusiasm. Amidst the flurry of product development, market research and securing funding, one critical aspect often overlooked is succession planning. While...

In any industry, competition is inevitable, including fintech. As companies strive to carve out their niche and capture market share, it’s natural to keep a watchful eye on rival organizations. However, there’s a fine...

You can — and should — leverage PR to build your bottom line. Here’s 3 ways to do so.   All too often, PR gets eliminated from an organization’s budget. Why? Because it’s often...

In the world of PR, mastering the art of captivating an audience’s attention is akin to hitting the jackpot in a glittering casino. With Fintech Meetup underway, what better metaphor to explore the dynamic...

In the bustling heart of Las Vegas, fortunes are won and lost with the roll of the dice and the turn of a card. Yet, amidst the glitz and glamour of the world’s gambling...

Are you cold calling and reaching out to prospects more than they’re calling you? Are you having to constantly explain who you are and what you do? Do even your current customers struggle to...

Partnering with a PR firm can be a game-changer for your fintech, helping to elevate your brand, increase visibility, and ultimately drive growth. However, not all PR firms are created equal, and choosing the...