York PUBLIC RELATIONS
The fastest-growing PR and Marketing firm dedicated exclusively to the fintech and financial services industry.
Our Experts Are Featured
We Are the Experts
York Public Relations is the nation’s top brand awareness and crisis public relations firm dedicated exclusively to financial institutions and fintechs. We serve clients ranging from community banks, credit unions and mortgage lenders, early- and late-stage fintech startups, and public and privately-held financial technology companies.
Reputation Protection
Our executive team and network of associates have more than 150 years of experience and a 100 percent success rate – we protect your brand and reputation. Having worked with hundreds of organizations, York Public Relations’ founder and chief counsel has successfully navigated numerous issues ranging from discrimination lawsuits, FDIC memos and examinations, data breaches, consumer complaints, layoffs and more. And we’ve helped organizations raise awareness and improve their brand.
Sound Counsel
Whether you’re looking to build a stronger brand or repair an existing one, York Public Relations has a keen understanding of the complexities within the industry. From our partnerships with market influencers, cyber security experts, former regulators and transactional lawyers, to long-standing relationships with national and state associations, we are the only firm with the skills and abilities required to build and repair brands.
Testimonials
A crisis is inevitable
since 2008
cases in 2019
exposed in 2019
reported every day
in 2020
Never, Ever Promote “Fake News” for April Fool …
April 1st is right around the corner, which means many of you are busily preparing for the ultimate April Fool’s Day prank. While these may be good-natured, when it comes to business, the line…
Keep ReadingWhy Mandating Employee Social Media Promotion is Bad
Over the last several years, LinkedIn has become the Holy Grail for generating leads for fintechs. As such, many organizations are asking and even requiring employees to participate or “like” company updates. While this…
Keep ReadingFact Check: Earned Media is Alive & Well!
Over the last several months, we’ve heard from numerous fintechs that there’s no such thing as earned media. When we’ve asked why they think that, they say it’s because their PR firm told them….
Keep ReadingMarketing 101: Navigating Tough Times with Grace
Maintaining a delicate balance between transparency and strategic messaging is paramount. It’s a common dilemma: should companies divulge the challenges they face, or should they project an image of unyielding strength and prosperity? This…
Keep ReadingWhy Every Organization (Big or Small) Needs a Succession Pla …
Launching a startup is an exhilarating journey filled with endless possibilities and boundless enthusiasm. Amidst the flurry of product development, market research and securing funding, one critical aspect often overlooked is succession planning. While…
Keep ReadingThe Perils of Obsessing Over Competitors: Finding Balance in …
In any industry, competition is inevitable, including fintech. As companies strive to carve out their niche and capture market share, it’s natural to keep a watchful eye on rival organizations. However, there’s a fine…
Keep ReadingWhy You’re Not Getting New Business From Your PR Progr …
You can — and should — leverage PR to build your bottom line. Here’s 3 ways to do so. All too often, PR gets eliminated from an organization’s budget. Why? Because it’s often…
Keep ReadingFrom Fintech Meetup: We’re Unveiling the Jackpot of PR …
In the world of PR, mastering the art of captivating an audience’s attention is akin to hitting the jackpot in a glittering casino. With Fintech Meetup underway, what better metaphor to explore the dynamic…
Keep ReadingFrom Fintech Meetup: Rolling the Dice – Don’t Gamble …
In the bustling heart of Las Vegas, fortunes are won and lost with the roll of the dice and the turn of a card. Yet, amidst the glitz and glamour of the world’s gambling…
Keep Reading3 Reasons Why No One Knows Your Brand
Are you cold calling and reaching out to prospects more than they’re calling you? Are you having to constantly explain who you are and what you do? Do even your current customers struggle to…
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